With community at the heart of its core values, Lifestory Group has been working with nationwide third age charity u3a in an exciting new venture to showcase their joint commitment to investing in their local communities.
Founded 39 years ago, the u3a UK movement was created to encourage people in their third age across the country to come together with like-minded people to share their passions and continue to learn about topics and subjects of interest to them. Today there are over 400,000 members across the 1,000 u3a groups across the United Kingdom.
Mark Dickinson, Chief Executive of Lifestory Group said: “Creating new inclusive communities where people live together in harmony while also supporting wider neighborhoods is a key pillar across our new home projects. The arrival of the pandemic has shown how resilient and adaptative our communities are and reinforced the strong need to continue giving back in their support.
“The u3a movement is a charity that shares very similar values in helping people in later life enjoy a more fulfilling life so it is fantastic to be working with them. Many of our existing customers are already involved with their local u3a groups, helping them form new social connections outside of their Lifestory community so to us the fit is seamless.
“Our Lifestory team is passionate about giving back and getting involved in grassroots projects such as this so with their enthusiasm I’m confident that we are set to provide great value now and in the future to our local communities.”
As part of the program, Lifestory will be providing a generous donation to encourage engagement and relationships across the u3a regional networks while Group Marketing Director at Lifestory, Amber Hawkes will be aiding the organisation’s communication team with mentoring support. Additional working groups will also be set up with key Champions across Lifestory helping to drive the program of planned activity.
Sam Mauger, Chief Executive at u3a said: “Working with Lifestory as a like-minded company to our own ethos and values, marks an important step in providing much needed support across our 35 common local communities and we are very much looking forward to working with the team to set a new benchmark in supporting people in later life.”
To find out more about the work of u3a and Lifestory, please view: https://www.youtube.com/watch?v=WZCwUEOvHbA
For more information about u3a, visit https://www.u3a.org.uk/